Author: Elizabeth Kern

b2b-video-tactics

Marketing Strategy
5 B2B Video Tactics You Should Implement in 2020

If you’re looking to include video in your 2020 omnichannel marketing plan, you’ve come to the right place. Learn how these 5 B2B video tactics can gain you visibility.

Choosing a video platform for B2B marketing

Sales Enablement
Choosing a Video Platform for B2B Marketing

There are many great video platforms out there so today we are going to break it down and help you find the right solution. We’ll examine Vidyard, Wistia, and YouTube and let you know which one comes...

pillar content featured image

Marketing Strategy
How Pillar Content Led to a 53% Increase in Organic Traffic (in 3 Weeks!)

Are forms becoming a dirty word in inbound marketing? Since day one in the digital marketing world, you’re spoon-fed that gated content delivers consistent lead generation. What would happen if you removed...

Pillar Content Strategy

Marketing Strategy
Creating a Pillar Content Strategy in Four Steps

Creating a pillar content strategy may seem like a daunting task but we’ll break it down so you can create your own with ease and start ranking.

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AgencyBalance

The agency balance is a podcast created to share knowledge around marketing, technology and business best practices.

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