Eric McClatchy

Author - Eric McClatchy

Plug that Leaky Funnel with Salesforce List Views
August 3rd, 2016 - Posted by: in Marketing automation , Sales Enablement

Welcome to the third video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become familiar with the new Lightning Experience. Watch our screencast to learn how to create several list views to help sales representatives and managers better manage their lead pipeline.

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Using Salesforce Lightning Experience List Views
June 22nd, 2016 - Posted by: in Content , Marketing automation , Sales Enablement

Welcome to the second video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become familiar with the new Lightning Experience. Watch our screencast to learn how to use List Views with the Salesforce Lightning Experience to create filters, customize columns, and create charts.

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Getting Started with Salesforce Lightning
June 3rd, 2016 - Posted by: in Marketing automation , Sales Enablement

Welcome to the first video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become familiar with the new Lightning Experience. During this screencast, you will learn how to determine if Salesforce Lightning has been enabled in your organization and how to navigate to the new interface.

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Video Landing Page Best Practices You Might Not Be Using
September 15th, 2015 - Posted by: in Content

Any landing page should be about one thing: converting visitors to leads. One of the most effective tactics to improve your conversion rates is to incorporate video into your landing pages. According to a study by eyeviewdigital.com, video on landing pages can increase conversion by 80%. In order to ensure your landing pages get that kind of lift to your conversion rates, here are some best practices.

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Going to HubSpot’s INBOUND 2015 Conference?
September 4th, 2015 - Posted by: in Culture

Get answers to your #INBOUND15 questions. As HubSpot’s INBOUND 2015 conference is quickly approaching, our excitement here at SmartAcre is building. I have been fortunate enough to attend INBOUND the past two years. Several of my colleagues are going to INBOUND for the first time and they had tons of questions for me. I put together this list of their questions to help them - and hopefully you as well.

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