events

Live Streaming Tools Marketers Need to Know
September 21st, 2015 - Posted by: in Online visibility

Unless you're living in a marketing-free bubble, you've probably heard mention of Periscope, the newest live streaming app. Owned by Twitter, the app allows users to live stream events with viewer commenting abilities. While the app is relatively new, some brands such as Red Bull and Adidas have already started implementing effective marketing campaigns through Periscope. As we've begun to use the app for our own marketing efforts, we thought we'd share a few tips of the trade. Read on for 5 ways you can start using the Periscope app for your marketing efforts today.

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If you don’t know, now you know: A beginners guide to SXSW
March 18th, 2015 - Posted by: in Culture

In this brief article I am going to go over a few points that might help the SXSW Interactive newbie get through the days of utter chaos and equal awesomeness. Mind you this is not, nor do I believe there is any foolproof plan for attacking SXSW. There is such an immense amount of things going on here that the experience will vary greatly from person to person. But here are just a few tips I think can apply to most.

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