Marketing teams always fight to show their value and earn their budget. Lead tracking and calculating ROI can prove your value and get your whole company on the same page.
More companies say that their top marketing strategy priority is converting leads over generating them, which shows a deeper understanding of the value of the buyer's journey and a long-term strategy (as opposed to a quick win mentality). The second highest marketing strategy priority is “growing traffic to website”, which provides value for both lead nurturing and lead generation efforts.
SmartAcre is excited to announce the opening of the third location in Denver, Colorado. The office, located at 2301 Blake Street, will be the home of additional marketing teams dedicated to helping our B2B clients generate demand, nurture leads, and get the most out of their marketing automation investment.
Each month, a few members from the SmartAcre team volunteer to present ideas on subject matters they find interesting and worth spreading. These presentations, or what we like to call a Marketing Think & Sync, are a great way for our digital agency to get together and connect over shared interests.
I left HubSpot’s Inbound15 conference feeling motivated, curious, inspired... and tired. I always like to take a few days after events to decompress and think about what is sticking with me and why. So here is what I left #Inbound15 with. I would be interested in getting your take, too.
Get answers to your #INBOUND15 questions. As HubSpot’s INBOUND 2015 conference is quickly approaching, our excitement here at SmartAcre is building. I have been fortunate enough to attend INBOUND the past two years. Several of my colleagues are going to INBOUND for the first time and they had tons of questions for me. I put together this list of their questions to help them - and hopefully you as well.
In this brief article I am going to go over a few points that might help the SXSW Interactive newbie get through the days of utter chaos and equal awesomeness. Mind you this is not, nor do I believe there is any foolproof plan for attacking SXSW. There is such an immense amount of things going on here that the experience will vary greatly from person to person. But here are just a few tips I think can apply to most.
First few days of SXSW Interactive are in the books, team SmartAcre g33ks got to meet such a diverse community of people. I say community as SXSW is more of a community than a event. From startups locally here in Austin to global brand leaders, SXSW Interactive continues to grow and up their game.
We worked on our creative skills today during SmartAcre's first annual pumpkin carving contest. Check out who won.