SmartAcre®, Inc., a leader in marketing and sales technology, announced today that the Web Marketing Association awarded them with a 2016 WebAward for BioDiscovery’s website redesign.
“This award reflects SmartAcre’s ability to provide strategy, buildout of digital solutions, and managed lead and demand gen campaigns,” said Jeff Metter, Vice President of Technology at SmartAcre. “We built the new responsive website using WordPress, developed a seamless HubSpot integration, and used dynamic templates built with HubL.”
SmartAcre won the “Outstanding Website” award for this project. When the site launched in January 2016, BioDiscovery increased traffic to their website by 30 percent. The modern design, improved site navigation, and new content better showcase BioDiscovery’s benefits for clinical, research, and cancer markets, with conversion opportunities that align to the buyer’s journey.
“This year, the WebAwards competition received remarkable entries from around the world that show impressive creativity and functionality,” said William Rice, President of the Web Marketing Association. “We congratulate all of our winners for developing websites that deliver for their audiences.”
According to their website, the Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. The WebAward Competition is open to all organizations and individuals involved in the process of developing websites for organizations, companies, and the government. Entries were judged on design, copywriting, innovation, content, interactivity, navigation and use of technology. The complete list of winners can be found at www.webaward.org