Insights

Marketing Automation Articles

HubSpot, SalesLoft, and Salesforce

Check out our guide on HubSpot, SalesLoft and Salesforce: The power trio to sales productivity.

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Culture

Culture of Caring: Race Forward

SmartAcre created custom t-shirts that we encourage you to wear to continue the conversation about racism in America and to help us extend our culture...

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Sales Enablement

10 Video and Email Scripts to Improve Remote Selling

We teamed up with HubSpot, Vidyard and other agency partners to create 10 video scripts and email templates for remote selling. These are proven to help...

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Demand Generation

Strategic Nurture Programs Lead to 601% Increase in Inbound-Generated ROI

SmartAcre helped 3PL Central increase conversion rates and inbound-generated revenue through nurture programs aligned with each stage of the customer journey....

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Content Marketing

5 B2B Video Tactics You Should Implement in 2020

If you’re looking to include video in your 2020 omnichannel marketing plan, you’ve come to the right place. Learn how these 5 B2B video tactics can...

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Sales Enablement

Mastering The Art of Sequences with HubSpot Video

Learn how you can use video in your sales sequences to make your email stand out from the crowd. By being unique, adding value, and injecting yourself...

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Sales Enablement

Join SmartAcre for 2 events with HubSpot, Vidyard & SalesLoft

Join SmartAcre for two events coming up in October: Wednesday, October 16, 2019 – Mastering the Art of Sequences with HubSpot Video and Thursday, October...

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Content Marketing

Tips for Producing Effective Marketing Videos on a Budget

You don't need Scorsese or six figures to make great marketing videos. A few basic tips and best practices can ensure your videos drive more engagement....

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Sales Enablement

Drift Video vs. Vidyard GoVideo: What You Need to Know

The one-to-one video scene welcomes newcomer Drift Video, but how does it stack up against veterans like Vidyard GoVideo? We breakdown what you need to...

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Marketing Automation

How to Implement Lead Scoring for B2B: Lead Scoring Best Practices (Part 2)

Learn how you can move from planning a lead scoring model for your B2B marketing to actually implementing it.

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Marketing Automation

How to Implement Lead Scoring for B2B: Lead Scoring Best Practices (Part 1)

Looking to set up an efficient lead qualification system for sales handoff? Follow these top lead scoring best practices to success.

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Sales Enablement

Choosing a Video Platform for B2B Marketing

There are many great video platforms out there so today we are going to break it down and help you find the right solution. We’ll examine Vidyard, Wistia,...

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Marketing Automation

Marketo Sky: What B2B Marketers Need to Know

Marketo Sky Beta is now available to all Marketo customers! Here's everything B2B marketers need to know about the roll-out of marketing software's new...

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