Marketing Strategy Events

Our picks: B2B Marketing Events 2025

B2B marketing conferences the top CMOs and RevOps professionals are attending

The SmartAcre team is updating this content annually and plans to update 2025 TBD dates in the coming months. 

“What events are you going to this year?” said one B2B marketer to another. This conversation happens often internally, with our clients, on LinkedIn, and in our favorite B2B marketing communities. With webinars, virtual, and in-person events all over the world, the list and vetting process can be daunting. We thought we could fix that by sharing our top choices.

What gives us the authority to tell you what’s best? We’ve been there. We’ve sat through terrible presentations and have been deeply inspired by others. Plus, we work with top B2B marketing leaders across various industries. We hear what inspires them and what they would rather not invest in moving forward.

For businesses that want to drive demand, revenue, and innovation, you should have these B2B marketing events on your radar for 2025.

Keep reading to explore details, links, and more. Or, if you prefer a visual calendar with everything in one place, get a printable version or desktop version.

2025 B2B Marketing Events Calendar

denotes a SmartAcre top pick – maybe we will see you there!

B2B Marketing Exchange
Dates: February 24-26, 2025
Location: Scottsdale, AZ

⭐  SXSW
Dates: March 7-15, 2025
Location: Austin, TX
Why a top choice? B2B marketing shouldn’t be boring. If you are trying to innovate, push your brand forward, or be more creative this year, consider SXSW. SmartAcre has attended many and we always walked away feeling inspired. From a digital and interactive standpoint, this conference always has forward-looking sessions with top-notch speakers. This year, if you are in the AI space or just using AI, it’s almost a must-attend. Plus who doesn’t love Austin, TX? Depending on your pass, you also will get access to some great panels and exclusive content to fill up your calendar! Heck, you will probably see someone famous every day too!

Revenue Operations Summit
Dates: March 13-14, 2025
Location: New York, NY

Adobe Summit
Dates: March 18-20, 2025
Location: Las Vegas and Online

Spryng by Wynter
Dates: March 24-26, 2025
Location: Austin, TX

Forrester B2B Summit
Dates: March 31-April 3, 2025
Location: Phoenix, AZ and Online
Why a top choice? Forrester is one of the best sources for data and insights in our industry. This event is great for VPs and above. Topics include content strategy, data, pipeline management, and rev ops. About half of the attendees will be in Software as well.

Leadscon
Dates: April 7-9, 2025
Location: Las Vegas, NV

Digital Summit
Multiple dates and locations

RevOpsAF
Dates: May 6-8, 2025
Location: New Orleans, LA

SaaSopen
Dates: May 12, 2025
Location: Austin, TX

⭐ SaaStock US
Dates: May 13-14 2025
Location: Austin, TX
Why a top choice? It’s in Q2 which is great since most events fall in Q3/Q4. Tons of networking opportunities to build your SaaS pipeline. It’s a smaller event with about 1500 attendees and 100 speakers. So, if you are looking for a smaller event this could be one for you.

SaaStr
Dates: May 13-15, 2025
Location: San Mateo, CA
Why a top choice? This is one of our favorite events. To summarize, if you are in the SaaS space, servicing, or looking to invest in SaaS, you have to attend. They never repeat content and for 6+ years, they have featured over 60% women and multicultural speakers at each event.

Gartner Marketing Symposium
Dates: June 2-4, 2025
Location: Denver, CO

DigiMarCon
Multiple dates and locations

HubSpot Inbound
Dates: September 3-5, 2025
Location: San Francisco, CA
Why a top choice? Last year, HubSpot announced 200+ feature updates at INBOUND. This year will be the first year they host the event in San Franciso. We are predicting major announcements and paying close attention to updates to the Salesforce integration.

⭐ Drive
Dates: September 10-11, 2025
Location: Burlington, VT
Why a top choice? Exit Five is THE community for curious B2B marketers who want to innovate. We had FOMO last year after seeing all of the positive feedback about the first event of its kind.

Brighton SEO (US)
Dates: September 23-24, 2025
Location: San Diego, CA

MAICON 2025
Dates: October 14-16, 2025
Location: Cleveland, OH

Dreamforce
Dates: October 14-16, 2025
Location: San Franciso, CA
Why a top choice? You have to go at least once! This is a mega event. With headlining bands and celebrity speakers. Last year 45,000 people attended…whewww! Goes without saying but it’s the place to meet, connect, and network. You can also obtain your Salesforce certifications during the event.

MOPs-Apalooza
Dates: October 26-29, 2025
Location: Anaheim, CA

TechCrunch Disrupt
Dates: October 27-29, 2025
Location: San Franciso, CA

MozCon
Dates: November 6, 2025
Location: New York, NY

6Sense Breakthrough
Dates: November 11-14, 2025
Location: Las Vegas, NV

MarketingProfs B2B Forum
Dates: November 17-19, 2025
Location: Boston, MA
Why a top choice? Also a smaller event with approximately 700 decision-makers in attendance with 75% being managers or above. The attendee-to-sponsor ratio is 23:1 – we love that for connecting!

CyberMarketing Con
Dates: December 7-10, 2025
Location: Austin, TX

 

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