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Marketing & Sales Automation Blog Articles

Understanding Your HubSpot Contact Database

Having a clean, segmented, and engaged HubSpot database can make or break your growth strategy. What’s the point of investing in a powerful marketing automation platform like HubSpot if you are just using it to blast emails to everyone in your universe? Understanding your HubSpot contact database is critical to your B2B marketing success.

Find out how well you are using and maintaining your contact database and get tips on keeping your data clean. In the long run, this will help you:

  • Better understand your audience
  • Streamline workflows and engagements
  • Provide your sales team with higher qualified leads
  • Save money on your HubSpot contract to avoid paying for dead contacts

How well are you using your HubSpot contact database?


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Want to determine how well are you using all of HubSpot’s features – from automation to the CRM? Fill out our quick and easy HubSpot scorecard to find out. We will give you your maturity score of 1-10 and share tips to help you get more from your investment.

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