Anna Parrish

Author: Anna Parrish

Anna is a Director of Accounts at SmartAcre, bringing over a decade of experience in strategic demand generation and revenue operations. She leads client teams with a focus on aligning marketing, sales, and service through purpose-driven RevOps strategies that fuel accelerated growth. With hands-on experience across content strategy, digital advertising, and marketing automation platforms like Marketo, HubSpot, and Pardot, in addition to her experience in Salesforce and sales enablement technologies, Anna has built a well-rounded view of the full funnel. Her approach is rooted in her motto—“Break it before it’s broken”—which reflects her proactive mindset and love for solving complex challenges. Anna holds a Marketing degree from Bloomsburg University of Pennsylvania, an MBA from Philadelphia University, alongside several marketing certifications.

Drift Video vs. Vidyard GoVideo

Sales Enablement
Drift Video vs. Vidyard GoVideo: What You Need to Know

The one-to-one video scene welcomes newcomer Drift Video, but how does it stack up against veterans like Vidyard GoVideo? We breakdown what you need to know.

Demand Generation
5 Lead to Revenue Management Mistakes Costing You Marketing Success

As marketers, we are tasked with more than just lead and demand generation. We're also responsible for tying marketing efforts to overall company revenue. Don't fall victim to these common Lead to Revenue...

startup blog

Demand Generation
5 Steps to Building a Marketing Plan

Use these 5 simple steps to create your marketing plan for 2018.

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AgencyBalance

The agency balance is a podcast created to share knowledge around marketing, technology and business best practices.

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