Author: Lisa Zwikl

Culture
Going to HubSpot’s INBOUND 2015 Conference?

Get answers to your #INBOUND15 questions. As HubSpot’s INBOUND 2015 conference is quickly approaching, our excitement here at SmartAcre is building. I have been fortunate enough to attend INBOUND...

Marketing Strategy
How to Use Google Quick Actions in your Email

Through Google's Quick Actions, calls-to-action can now be placed in email subject lines. Calls-to-action are the minimalist buttons commonly seen promoting educational material, or a link to registering...

Design & Development
9 SEO Concepts Web Developers Should Know

Bringing web traffic onto a page is one of the most important things a web developer can do. Check out our overview of SEO concepts, and how you can improve your site with some helpful resources and tips.

Marketing Strategy
Thinking about adding cinemagraphs to your content strategy?

Cinemagraphs are a beautiful and eye-catching marriage between .jpegs and .gif files. These interesting and attention-grabbing images are rapidly expanding throughout digital marketing. Check out these...

connotate google+ page

Demand Generation
Step by Step Guide: How to Merge Google+ Pages

When Google Local / Places / Plus all merged into one with Google My Business, you most likely logged into Google and found that you now owned multiple pages - most likely a Google+ company page with a...

Design & Development
Why Web Typography Matters Pt. 1

As designers, one of our greatest tools is Typography. It is the primary vehicle we use as designers to communicate, inform or educate. If the typography is bad, so will be the design. When it is done...

Marketing & Sales Automation
Landing Page Design Success vs. Failure

The importance of a well-thought and conceptually designed landing page can be the difference between a successful conversion and a failed campaign. This post covers the important design elements that...

Daily SEO Tips

Marketing Strategy
5 Minutes a Day Keeps the Crawl Errors Away – Tips for Daily SEO Upkeep

Is your SEO to-do list overwhelming you? SmartAcre breaks down the essentials with daily tips and tricks to successfully improve your search performance.

Amplify Content

Marketing Strategy
After You Hit Publish – 5 Steps to Amplify Content

You have a great idea written down, polished, and ready to share. Instead of hitting publish and saying voilà, try taking these five steps to amplify your content so your message travels even further.

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AgencyBalance

The agency balance is a podcast created to share knowledge around marketing, technology and business best practices.

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