Online visibility

Demand Generation Ideas for B2B Marketers
October 12th, 2018 - Posted by: in Content , Design/UX , Marketing automation , Online visibility

Download your new favorite playbook. SmartAcre's Demand Gen Playbook has 5 tactics designed to help you impact your pipeline growth and build a lead and demand generation plan that works for your business.

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How Pillar Content Led to a 53% Increase in Organic Traffic (in 3 Weeks!)
September 28th, 2018 - Posted by: in Content , Online visibility

Are forms becoming a dirty word in inbound marketing? Since day one in the digital marketing world, you’re spoon-fed that gated content delivers consistent lead generation. What would happen if you removed the gate? In this blog, we’ll reference our client who was ready to take the risk of letting their gate down in order to improve their organic rank. Find out what happened.

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What B2B Marketers Need to Know about Google Marketing Platform
August 9th, 2018 - Posted by: in Online visibility

At the end of June (2018) Google introduced its new Marketing Platform. The new experience brings together DoubleClick Digital Marketing and the Google Analytics 360 Suite to help marketers “plan, buy, measure and optimize digital media and customer experiences in one place.” Sounds great Google, but what does this mean for B2B marketers? Find out in this blog post.

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Overcoming SEO, Design, and GDPR Digital Marketing Challenges
July 18th, 2018 - Posted by: in Content , Design/UX , Online visibility

SmartAcre hosted the Lehigh Valley HubSpot User Group on June 20th to network with local marketing professionals and share information on how to overcome challenges in digital marketing like SEO, Design, and GDPR. Here is a full recap of the event.

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3 Remarketing Audiences You Should Use Today
February 16th, 2018 - Posted by: in Online visibility

While there are many ways to create a remarketing audience, here are three tried and true audiences you should always be using.

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#SmartHack Tip of the Week – Improve Your AdWords Campaigns
January 16th, 2018 - Posted by: in Online visibility

Are you looking for a quick and easy way to improve your AdWords campaigns? Start by adding negative keywords to your campaign.

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3 Best Practices For Launching Google AdWords Campaigns
September 21st, 2017 - Posted by: in Online visibility

In an electronic world that has access to Google 24/7, how do you ensure that your brand stands out? Look no further.

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7 On-Page SEO Tips for Content Writers
August 30th, 2017 - Posted by: in Content , Online visibility

SEO isn't just for marketing nerds. Ensuring that your content is optimized for search engines is a must if you want to establish a digital presence. Check out these on-page SEO tips for content writing.

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Live Streaming Tools Marketers Need to Know
September 21st, 2015 - Posted by: in Online visibility

Unless you're living in a marketing-free bubble, you've probably heard mention of Periscope, the newest live streaming app. Owned by Twitter, the app allows users to live stream events with viewer commenting abilities. While the app is relatively new, some brands such as Red Bull and Adidas have already started implementing effective marketing campaigns through Periscope. As we've begun to use the app for our own marketing efforts, we thought we'd share a few tips of the trade. Read on for 5 ways you can start using the Periscope app for your marketing efforts today.

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9 SEO Concepts Web Developers Should Know
July 21st, 2015 - Posted by: in Design/UX , Online visibility

Bringing web traffic onto a page is one of the most important things a web developer can do. Check out our overview of SEO concepts, and how you can improve your site with some helpful resources and tips.

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